Senior Marketing manager - Marketing & PR jobs in Malta - February 2024
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Senior Marketing manager

General Soft Drinks Co Ltd , Central Malta

Published on 30 Jan 2024

Expires in 1 day (29 Feb 2024)

General Soft Drinks Co Ltd is currently looking to recruit a Senior Marketing Manager.

The Head of Marketing is responsible for planning, organising and directing the Marketing Department in support of the Company’s business strategy, to grow revenue, increase market share and contribute to Company growth and profitability.

Tasks :

  • Preparing an annual detailed business plan to achieve sales in line with company objectives determined by the annual budget, in collaboration with the Head of Sales & Marketing, Financial Controller and Commercial Excellence Manager.
  • Develoing, together with the Marketing team, all the market campaigns in line with Company’s standards, policies, procedures and budgets and propose to the Head of Sales & Marketing for evaluation and authorisation. 
  • Preparing a detailed marketing expenses budget in line with the annual Company’s Business Plan and presenting it to the Head of Sales & Marketing for approval. 
  • Working closely with Finance to manage and control Match Marketing Funds (DME) in line with Brand owner requirements.
  • Develop an annual detailed Marketing Communication Business Plan in line with the Company Marketing Business Plan and submit to the Head of Sales & Marketing for approval. 
  • Assigning and monitoring project targets to the respective marketing team members, ensuring that these are achieved in an effective and timely manner in line with Company objectives, business plans and budget allocations. 
  • Ensuring that the production and installation of all marketing, promotional and advertising material is implemented on time as per approved communication plan and activity grids. 
  • Liaising with the Commercial Excellence Manager on all launches and the executions of marketing campaigns.


  • FMCG Experience is an asset.
  • Diploma in Marketing or equivalent.
  • 3 year's Experience in a similar position. 


Temporary / Contract
Job Type
Middle Management
Experience Level
Marketing & PR

Market Activator / Merchandiser

Sales Representative

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