Project Manager Online Marketing & CRM (m/f/d)

To support our team we are looking for a

full-time on the beautiful island of Malta.

What you can look forward to:

• Our mindset: Team spirit through regular company and team events, open doors, flat hierarchy, appreciation and transparency, as well as lived and international diversity
• Financial: Future-proof job with good earning potential and holiday and Christmas bonuses, travel expenses to the head office in Baindt covered
• Work-life balance: Flexible working hours in the form of flexitime and mobile working
• Working environment: Modern work equipment to make work easier
• Induction & further training: Professional onboarding, as well as in-depth expertise and personal development through further training options and workshops

Are you ready to take the lead in shaping Jokerstar's digital future? As our Project Manager Online Marketing & CRM, you’ll be at the forefront of driving innovation, building customer loyalty, and making a lasting impact in a dynamic, fast-growing environment - with the opportunity to grow into a leadership role.

Your responsibilities include:

• You drive the strategic development and execution of Jokerstars' online marketing initiatives.
• Leading and inspiring your team to create and manage impactful digital marketing campaigns across channels like SEA, SEO, Meta, email, and mobile.
• You optimize SEO strategies and oversee website updates to ensure top performance and user experience.
• Utilizing analytics tools to monitor, adjust, and report on campaign and website performance, always guided by key KPIs.
• You craft compelling content for various platforms to attract and retain customers effectively.
• Staying ahead of digital trends and emerging technologies to continuously enhance marketing strategies.
• You oversee the entire customer lifecycle, creating tailored campaigns and ensuring the accuracy of customer data through robust data analysis.
• You oversee the entire customer lifecycle, creating tailored campaigns and ensuring the accuracy of customer data through robust data analysis.
• Building strong customer relationships with personalized communication and actionable insights derived from data trends.
• Collaborating closely with sales, marketing, and CRM teams to align strategies with overall business objectives.
• You professionally manage and develop the online marketing team, fostering a high-performing and

We are delighted about that:

• You hold a Bachelor’s degree in Marketing, Communications, Information Technology, or Business.
• Professional certifications such as Google Analytics, Google Ads, or HubSpot Content Marketing are a plus.
• You bring 5+ years of experience in online marketing, focusing on conversion, acquisition, CRM/retention, and maximizing player lifetime value.
• 5+ years of experience in the Online Gaming sector have equipped you with deep industry insights.
• You have proven expertise in administering and configuring CRM systems, including custom objects, flows, and permissions.
• Your knowledge of PAM Software (Player Account Management Platforms) and CRM administration ensures a seamless player journey.
• You demonstrate highly numerical and analytical skills, paired with a systematic, solution-oriented approach.
• You excel at project management and have strong leadership, organizational, and communication skills.
• Fluent in English and German, you have excellent proficiency in MS Office tools and a strong sense of responsibility and loyalty.
• Your flexibility, self-motivation, and customer-oriented mindset allow you to thrive in a dynamic environment.

Even if your qualifications don’t perfectly match every requirement, we’re excited to receive your applicationand learn more about you.

Interested? Then don’t hesitate to apply! Discover more about Jokerstar at:https://kling-gmbh.de/jokerstar.html. We look forward to getting to know you and embarking on a amazing journey together.