Head of Marketing

PTL Limited is seeking to engage a Head of Marketing who will be responsible for developing, executing, and overseeing strategic marketing and communications initiatives to enhance brand awareness, customer engagement and contribute to business growth.

Working closely with the Managing Director and the Senior Leadership Team, the Head of Marketing will shape marketing strategies for sustainable growth.

The Position:
Based in Malta and reporting to the Managing Director, the Head of Marketing will collaborate with the Senior Leadership Team to strengthen the brand’s positioning, support business development, nurture client relationships and establish the company as a market leader in the IT solutions industry.

Key responsibilities include but are not limited to:

• Strategy Development and Marketing Planning: developing and executing comprehensive marketing plans that drive sales and increase market share and profitability. Ensuring alignment with business objectives, the Head of Marketing will manage campaigns, promotional strategies and activities in line with marketing budgets, maximising return on investment
• Business Development Support and Client Engagement: With a strong network in the business community, the Head of Marketing will implement marketing initiatives to support business development and client acquisition including the development of proposals and presentations. This includes overseeing customer relations programs, such as satisfaction surveys and engagement activities, to strengthen customer experience and loyalty. They will also spearhead corporate social responsibility efforts while organizing impactful internal and external marketing workshops and presentations in collaboration with the commercial team
• Brand Management & Communications: As a brand champion, the Head of Marketing will oversee corporate branding, ensuring consistency and great content across all channels. Corporate communications, public relations, media engagement and crisis communications will also form part of their remit, ensuring a positive brand image
• Digital Marketing: The Head of Marketing will be responsible for managing digital marketing, including content creation, social media, website management, and online advertising, to increase visibility and engagement. By leveraging SEO, SEM, and PPC campaigns, the selected candidate will enhance lead generation and customer acquisition. Working alongside sales and business development teams, they will manage marketing databases and continuously monitor digital marketing performance to identify opportunities for improvement
• Event Management & Public Relations: The Head of Marketing will plan and execute impactful events, including trade shows, conferences, and webinars, ensuring maximum brand exposure. Additionally, the Head of Marketing will manage vendor relationships to produce high-quality marketing materials and foster strong connections with media and industry influencers
• Leadership & Team Collaboration: As a leader, the Head of Marketing will have the opportunity to expand and mentor a new marketing team, fostering professional development and a collaborative culture where employees act as brand ambassadors. The selected candidate will build strong relationships with agencies, vendors, and key stakeholders while staying informed about industry trends, emerging technologies, and innovative marketing techniques.

PTL LIMITED:
PTL Limited, an ISO-certified IT solutions provider with 75+ years of experience, collaborates with leading technology brands like IBM, Cisco, Microsoft, and NCR. Leveraging expertise in enterprise architecture, hardware infrastructure, and specialized software, PTL offers tailored solutions to health, law enforcement, and banking sectors, positioning itself as a local market leader.

THE REQUIREMENTS:
This role requires strong leadership, digital marketing expertise, and the ability to align marketing strategies with business objectives whilst leveraging AI tools in today’s digital landscape. The role calls for a proactive thinker with a passion for driving results and nurturing client relationships.
The ideal candidate will possess a Bachelor's Degree in Marketing, Communications, or a related field, with a Master’s Degree being preferred. A minimum of 10 years of experience in Marketing, preferably within the IT solutions industry, is required. The selected candidate should have a proven track record in developing and executing successful marketing strategies, along with strong expertise in digital marketing, branding, and lead generation.
Exceptional communication, leadership, and analytical skills are essential, as well as the ability to manage multiple projects and meet deadlines in a fast-paced environment.

WHY WORK WITH US?
A remuneration package commensurate to the applicant’s experience and aptitude will be offered to the right candidate. Additional benefits include health insurance, an on-site gym, employee wellness benefits, an employee assistance programme, flexible working conditions, scholastic sponsorships, and opportunities to obtain industry certifications.

Whilst working with us, you will enjoy:

• The culture – We believe in bringing people together to share their skills, creativity, and ideas. We lead with curiosity and nurture a culture which is caring, sharing, and daring
• The people – you will work closely with talented leaders and teams – people who are humble, passionate, and creative, people you can be proud to work with
• The mindset – we embrace change and growth through confidence and are not afraid to try new things
• The opportunities – we invest in training and developing our teams and encourage career progression not only within PTL Limited plc but also within Harvest Technology plc.

PTL Limited is an equal-opportunity employer that values diversity. We are committed to fostering an inclusive space where all employees are valued and respected.

Applications will be treated in the strictest confidence.