Events and Sales Executive

Reporting to the Marketing Manager, as an Events and Sales Executive, you will play a pivotal role in orchestrating successful events while driving sales growth for our organization. Your responsibilities will be multifaceted, blending the art of event planning with the science of sales strategy.

Responsibilities:

• Collaborate with internal stakeholders and external vendors to ensure seamless execution of events, including venue selection, catering, logistics, and audiovisual requirements

• Oversee on-site event management in tandem with venue management, ensuring that all aspects run smoothly and troubleshooting any issues as they arise

• Maintain a keen eye for detail to ensure events meet quality standards and exceed customer expectations

• Develop and implement innovative sales strategies to drive revenue generation and meet or exceed sales targets

• Identify and cultivate new business opportunities through proactive outreach, networking, and relationship building with potential clients 

• Conduct market research and analysis to identify emerging trends, customer preferences, and competitor strategies to inform sales approaches

• Prepare persuasive sales presentations, proposals, and pitches tailored to the needs and interests of prospective clients

• Nurture and maintain strong client relationships, providing exceptional customer service and support throughout the sales cycle

• Spearhead customer acquisition efforts by identifying and targeting key market segments and potential clients through strategic outreach and engagement.

• Develop and nurture partnerships with other businesses (B2B)

• Implement effective lead generation strategies, including attending industry events, conferences, and trade shows to expand the company's client base and network.

• Maintain accurate records of event details, sales activities, client communications, and other relevant information 

• Prepare regular reports and updates on event performance and sales metrics for management review

• Coordinate post-event evaluations and gather feedback from participants and stakeholders to identify areas for improvement and inform future event planning efforts

• Craft tailored event proposals that align with client requirements and submit them within designated deadlines

• Oversee event organization whenever feasible, ensuring smooth execution and optimal outcomes

Qualifications & Assets:

• Proven experience in event planning, sales, business development, or a related field, with a track record of successful event execution, revenue generation, and customer acquisition

• Excellent communication, negotiation, and interpersonal skills, with the ability to build rapport and establish positive relationships with clients, vendors, and colleagues

• Strong organizational and time management abilities, with the capacity to manage multiple projects simultaneously and meet deadlines in a fast-paced environment

• Proficiency in Microsoft Office suite

• Creativity, resourcefulness, and problem-solving skills to adapt to changing circumstances and find innovative solutions

• Ability to accommodate varying schedules, including evenings, weekends, and occasional travel, as necessary for event coordination, client engagements, and business development endeavors