Social Media & Content Coordinator

Mercury Towers Ltd in Malta is currently looking to recruit a Social Media & Content Coordinator to join their team on a full-time basis.

JOB ROLE:
As part of the pre-opening team, the Social Media & Content Coordinator will contribute to shaping the Mercury Towers brand through compelling video, image and text content. The ideal candidate keeps a finger on the pulse and knows exactly what’s trending, using that knowledge to deliver original, stand-out content. As our Social Media & Content Coordinator, you will create a unique and clearly defined digital experience.

CORE RESPONSIBILITIES:

• Development of content plan in collaboration with the marketing team to ensure activity is designed with goals in mind
• Planning, development and distribution of content across all channels, including Instagram, Facebook, YouTube and TikTok
• Engage and inspire our community across all platforms, by fostering brand loyalty and interaction
• Take our brand to new heights by driving engagement through effective and impactful content that resonates with our followers
• Build connections with external content creators, influencers, and media to amplify brand reach and create opportunities to collaborate
• Monitor social media metrics and create reports as required to inform content strategy and optimize performance
• Stay updated on the latest trends in social media and continually seek innovative ways to improve content strategies and wow our audience
• Assist in the production of social media and digital media content, coordinating with the creative team and ensuring timely delivery
• Act as a brand ambassador for the Mercury Towers portfolio and ensure complete brand representation
• Immerse yourself in the lifestyle industry, following the latest trends and developments, particularly within the Mercury Towers brand mix.

REQUIREMENTS:

• A solid understanding of social media trends and major platforms is essential, including knowledge of features, algorithms and best practices
• Ability to create high-quality content in various formats, including text, images and graphics. Proficiency in using content creation tools and software is beneficial
• Experience in growing digital communities and the know-how to connect with diverse audiences
• Excellent writing and editing skills in order to produce concise social media posts which resonate with the target audience. A keen eye for grammar, spelling and syntax is essential 
• Basic knowledge of graphic design principles and tools like Adobe Photoshop, Illustrator or Canva, in order to create visually appealing graphics and material
• Basic photography and videography skills to align with the brand’s aesthetic
• A passion for lifestyle brand marketing, with a particular focus on fashion, is preferred
• Possess a results-driven mindset and demonstrate the ability to achieve objectives effectively
• Excellent written and verbal communication skills to convey brand messaging
• Ability to think creatively and generate innovative content ideas
• Highly organized and capable of managing multiple projects and deadlines simultaneously
• Knowledge of SEO and CMS is beneficial
• Bachelor's degree in Marketing, Communication or a related field is preferred.

• Vision - To make a positive impact on the social and economic well-being of our community, by elevating the urban landscape
• Mission - To design exceptional experiences, and serve the local community through a uniquely crafted, curated lifestyle concept