Group Head of Digital

Our client is a leading company in Malta. As they are growing, they would like to employ a Group Head of Digital.

The Role

• You will be reporting into the Chief Strategy Officer and will mainly be responsible for the Group's digital strategy, sales and profitability
• You will also ensure a consistent customer experience across all digital customer touchpoints
• You will standardise the technology solutions across the organisation
• Work with the commercial, brands, marketing and IT Teams to help develop and execute a group wide digital business strategy including 
• Create and designs end to end digital strategy and processes across group
• Communicate and cascade digital strategy clearly to group
• Build and lead a highly engaged digital team and provide the platform 
• Lead a Digital Board/Committee comprising digital, commercial, and other business leaders
• Continually drive new sales and marketing initiatives (aligned with commercial) to increase traffic to sites and increase sales and profitability and become a key contributor to market leadership
• Lead the development and implementation of new digital apps to reach the customer
• Drive the implementation of the central CRM function across the Group and lead CRM and loyalty architecture and resources
• Keep abreast of developing technologies to ensure state of the art digital assets
• Lead the CRM & Loyalty, Content & User Experience, Business Development & Delivery Digital Analytics, Performance Marketing and ecommerce
• Ensure UX is of high standard
• Report and analysis resource available
• Recruit, train, lead and appraise team
• Ensure cyber/Info security and governance
• Negotiate commerce terms and conditions of any aspects that impact digital
• Involved in annual technology road map and budgetary process
• Oversee project progress and ensure that the team is implementing objectives smoothly
• Ensure that organisation is up to date with the latest technology available to ensure top notch customer experience

• Knowledge of Digital Marketplace – Amazon, Zalando and a clear understanding of web-based platforms and technologies
• A minimum of 3 years’ experience in developing and operating international e- commerce platforms
• Solid experience with online marketing tools and multiple marketing sales channels
• Understanding, implementing, and calculating ROAS
• Be technically minded – understand architecture to facilitate operations through systems, data management tools, order management systems, warehouse management systems etc.
• Strong commercial and analytical skills
• Content flow management, master data flow
• In depth knowledge of different digital channels
• Experience in managing a internationally based team
• Proven programme and product management skills

• Degree in marketing, digital technologies, or similar relevant field
• Fluency in spoken and written English, ideally coupled with French and/or Arabic