Brand Executive

About Our Client
Our Client is a global company launching an innovative FMCG product in the Maltese market. The Business is committed to building a strong local presence, supported by an experienced team, strategic partnerships, and effective market activation strategies.

Role Overview
The Brand Executive will lead efforts to create engaging in-store brand experiences that reflect the premium positioning of the product. This role combines operational execution, consumer engagement, and cross-functional collaboration to ensure the Brand Retail environment consistently delivers on the Company’s high standards.

Key Responsibilities

• Brand Activation: Implement brand-led initiatives across all retail touchpoints to enhance consumer interaction and awareness.
• POS and Visual Coordination: Oversee the creation, deployment, and maintenance of point-of-sale materials and in-store visibility assets.
• Performance Tracking: Monitor and analyse consumer engagement metrics to optimise retail initiatives and improve adoption across the customer journey.
• Brand Consistency: Ensure that all Brand Retail locations maintain a uniform, premium look and feel, aligned with the Company’s image.
• Supplier and Logistics Management: Coordinate with suppliers and manage the inventory, installation, and upkeep of branding materials.
• Corporate Representation: Act as a brand ambassador, modelling professional conduct and upholding the Company’s reputation.

Qualifications, Skills, and Attributes

• Education: Degree in Business Administration, Marketing, or a related discipline.
• Experience: Prior experience in Brand Retail, Trade Marketing, or Consumer Engagement is essential.
• Language Skills: Excellent command of English is required. Knowledge of Maltese is an asset.
• Communication Skills: Strong verbal and written communication skills to convey brand messaging effectively.
• Interpersonal Skills: Ability to collaborate across teams and foster strong internal and external relationships.
• Technical Skills: Proficiency in project management and familiarity with retail operations and POS systems.
• Organisation: Strong organisational skills to manage multiple initiatives simultaneously.
• Self-Motivated: Proactive and driven to achieve objectives with minimal supervision.
• Problem-Solving: Analytical mindset with the ability to address challenges and deliver solutions efficiently.

What's on Offer

• Compensation: Competitive base salary with performance-based incentives.
• Working Hours: Standard working hours with flexibility to meet project and retail requirements.
• Other Benefits: Typical benefits include travel allowances and support for professional development.
• Career Development: Opportunities to grow within a dynamic, fast-paced FMCG environment and advance in Brand Retail and marketing roles.

What Heroix Offers

• Confidentiality and Discretion: Your job search will be handled with the utmost confidentiality and professionalism.
• CV Review: Receive candid & constructive feedback to enhance your CV.
• Interview Planning: Get personalised prep sessions prior to your interviews.
• Cultural Fit Assessment: Understand the company culture to ensure it's the right environment for you.
• Long Term: Gain insights into the role and company for a long-term, stable career move.
• Exclusive Opportunities: Access a broader range of job opportunities.
• Personalised Candidate Profile: Stand out with a detailed profile highlighting your strengths and skills.
• Ongoing Support and Guidance: Benefit from continuous support throughout your job search process.
• Networking Opportunities: Leverage our extensive network of industry contacts for exclusive positions.
• Time Efficiency: Save time and effort with our efficient and effective recruitment strategies.
• Tailored Job Matching: Find the perfect fit with customised job matching based on your skills and career goals.
• Feedback Loop: Stay informed and engaged with regular updates and feedback on your application status.

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