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Product, Design & Research - Senior UX Researcher
Are you a UX/User/Product Researcher looking for your next challenge? Our UX research team within Product Development is now hiring!
The Wow
At Betsson Group, we are on the lookout for exceptional talent to join our UX Research team. If you are passionate about user experience and enjoy working in a collaborative environment, we want you on board! As a Senior UX Researcher at Betsson Group, you will be a key player in defining, planning, and conducting user research and testing. You'll work closely with product and customer experience teams, delivering compelling insights that drive data-driven prioritization decisions. This role goes beyond traditional UX research; it involves innovating on mixed-methods practices, understanding and incorporating business requirements, and ensuring the continuous improvement of our products based on user feedback.
A taster of what you will be involved with:
- Problem Definition and Methodology Selection:
- Collaborate with stakeholders to precisely define research objectives.
- Recommend and implement the most effective research methodologies.
- Ensure alignment with business requirements and organizational goals.
- Research Planning and Execution:
- Develop comprehensive research plans, leveraging available tools and external research suppliers.
- Conduct or coordinate research activities, exploring alternative suppliers and tools as needed.
- Data Collection and Analysis:
- Employ diverse methods (lab studies, ethnography, surveys, A/B testing) and tools (e.g., Google Analytics) to collect and analyse user behaviour.
- Creatively utilize various data sources to provide valuable insights for product development.
- Results Delivery and Communication:
- Present research findings in a compelling manner to cross-functional teams.
- Advocate for user-centric approaches in product planning, prioritization, and ongoing improvements.
- Documentation and Insight Repository: ○
- Document processes and findings, maintaining a comprehensive research insights repository.
- Create accessible resources for cross-functional teams to leverage research insights.
- User Journey Mapping and Optimization:
- Map and optimize user journeys, identifying opportunities for enhancement.
- Define and target customer engagement metrics to elevate the overall user experience.
- Stakeholder Collaboration and Road mapping:
- Collaborate with stakeholders to build a research roadmap.
- Plan budgeting needs in sync with the development process.
- Competitor Benchmarking and Market Research:
- Assist teams to perform competitor benchmarking and market research to stay informed and identify strategic opportunities.
What we are looking for:
- At least 4 years of experience in a Research role at a Consumer-focused company or within a consultancy capacity.
- BA/BS in a human behaviour-related field (Human-Computer Interaction, Psychology, Sociology, Communications, Information Science, Media Studies, Computer Science, Economics), or equivalent work-related experience.
- An applied knowledge of both qualitative and quantitative methodologies, with a preferred focus on hypothesis validation.
- Coding experience in R, SQL, SPSS, or Python is considered an asset.
- Proven ability to run remote usability testing and work with User Testing Platforms & Market Research tools (e.g. UserZoom, Qualtrics, Hotjar).
- Proven experience in planning and conducting end-to-end usability research.
- Expressed a passion for, or demonstrated a willingness to learn about, the gaming/sports betting industry, showcasing an eagerness to contribute to a dynamic and evolving field
- Communicated effectively as an experienced facilitator, presenter, and communicator, demonstrating proficiency in both spoken and written English to articulate research findings and insights.
- Ability to work independently as well as working collaboratively with other researchers.
- Experience in helping establish a culture of evidence driven decision making within a product development environment
What we offer
Much like riding a rollercoaster, sometimes life at Betsson can be lightning fast with twists and turns but always FUN! Then again, what else would you expect from a business 75% millennial and 1700 strong, spread across 7 offices with 900 based out of our Malta HQ alone! We recognise it may not be for the faint-hearted, but if you’re a go-getter, initiator and adrenaline junkie, always striving to push the boundaries and challenge yourself, then you’ll fit right in.
Challenge Accepted?
If you are interested to learn more, please apply with your CV in English.
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From a single slot machine in 1963 to being listed on Nasdaq Stockholm and holding gaming licenses in 22 countries, Betsson has come a long way. Today, we are a multi-national company employing some 2,300 people from 70+ nationalities in 18 locations. Betsson AB's headquarters are in Stockholm, Sweden, but the operational headquarters are in Ta' Xbiex, Malta. We refer to the operational subsidiaries as "Betsson Group".
Betsson’s operational subsidiaries’ vision is to deliver the best customer experience in the industry. We offer casino, sportsbook and other games via gaming licences in several countries in Europe, South America, North America, and Central Asia. The business model is to offer gaming under 20+ brands, including Betsson, Betsafe, Nordicbet and Casinoeuro. The brands are operated on a proprietary platform, which is the core of the offer and the customer experience.
Being a responsible operator in relation to customers, suppliers, authorities, investors and other stakeholders is a cornerstone of our business. Betsson is a member of the European Gaming and Betting Association (EGBA), ESSA (Sports Betting Integrity) and G4 (The Global Gambling Guidance Group).
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