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CRM Project Manager - Central Services (13 month Maternity Cover)
The Wow
In this role, you will manage a portfolio of complex CRM project initiatives that span across multiple commercial regions.
With Central CRM Services focus, you will lead a team to provide highest quality service and value for the stakeholders in our ever-expanding environment. You specialize in projects that enable commercial CRM capabilities on existing and new markets, ensuring the operations are efficient and compliant.
A taster of what you will be involved with:- Full central CRM project life cycle ownership: successful project delivery will include full implementation from initiation to deployment for a few major or several minor initiatives simultaneously.
- Ensure that all projects are proceeding according to scope, schedule, and quality standards.
- Provide status reporting regarding project milestones, deliverables, dependencies, risks, and issues.
- Work creatively and analytically in a problem-solving environment demonstrating teamwork across multiple commercial regions, innovation, and excellence.
- Participate in establishing CRM best practices, strategy, templates, policies, and tools to expand and mature these capabilities for the Betsson Group.
- Ownership of the Central CRM Services to provide highest level of service and value for the organization
- CRM content template management
- Service communications
- CRM training & incidents reporting
- Email & landing page design
- Team management
What we are looking for
- A degree in economics, marketing, business or IT management or equivalent work experience
- At least 5 years’ experience from igaming, ideally in a project management role
- Proven experience in successful project management
- At least 3 years’ experience from a people manager role.
- Can build and sustain effective communications with key stakeholders.
- Good understanding of player segmentation, player bonuses and incentives.
- Proficiency in CRM tools and email marketing platforms, ideally from Salesforce or Xtremepush.
- Genuine interest in the online casino sector and sportsbook betting products.
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From a single slot machine in 1963 to being listed on Nasdaq Stockholm and holding gaming licenses in 22 countries, Betsson has come a long way. Today, we are a multi-national company employing some 2,300 people from 70+ nationalities in 18 locations. Betsson AB's headquarters are in Stockholm, Sweden, but the operational headquarters are in Ta' Xbiex, Malta. We refer to the operational subsidiaries as "Betsson Group".
Betsson’s operational subsidiaries’ vision is to deliver the best customer experience in the industry. We offer casino, sportsbook and other games via gaming licences in several countries in Europe, South America, North America, and Central Asia. The business model is to offer gaming under 20+ brands, including Betsson, Betsafe, Nordicbet and Casinoeuro. The brands are operated on a proprietary platform, which is the core of the offer and the customer experience.
Being a responsible operator in relation to customers, suppliers, authorities, investors and other stakeholders is a cornerstone of our business. Betsson is a member of the European Gaming and Betting Association (EGBA), ESSA (Sports Betting Integrity) and G4 (The Global Gambling Guidance Group).
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