Marketing Manager

In this Marketing Manager role, you will develop marketing plans and managing the Marketing team towards reaching the company’s objectives. Reporting directly to the General Manager, your job responsibilities include:

• Managing a portfolio of 6 brands by targeting local audience on various channels
• Developing a detailed marketing business plan, ensuring sales objectives and targets are met
• Preparing an annual marketing budget and monitor on a regular basis
• Deploying successful marketing campaigns from ideation to execution in line with corporate branding
• Building, managing and analysing the company's marketing database in order to identify new market niches and increasing market share
• Coordinating product publicity, merchandising initiatives and public relation programs
• Building strategic relationships and partner with key industry players, agencies and suppliers
• Engaging in market research to analyse new business developments and trends in the industry
• Developing organic and paid content, events, publicity initiatives, social media calendar per brand, lead generation campaigns, performance analysis