Marketing Manager

Our client is seeking a Marketing Manager to develop, coordinate, implement and manage marketing programs and events that uphold the corporate image and identity in the local and international market.
 

Responsibilities

• You will manage a diverse portfolio of brands that target different international and local audiences on various channels
• Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics
• Deploy successful marketing campaigns from ideation to execution
• Build marketing programs to support specific marketing objectives across different channels and segments in support overall strategic marketing plan
• Lead the execution of marketing programs & drive collaboration with different stakeholders whilst leveraging the right internal processes
• Build strategic relationships and partner with key industry players, agencies and suppliers
• Prepare an annual marketing budget and monitor on a regular basis
• Oversee and approve marketing collateral in various forms across the various brands 
• Develop organic and paid content, events, publicity initiatives, social media calendar per brand, lead generation campaigns, performance analysis
• Produce relevant, topical and engaging content for the online channels
• Measure and report on the performance of marketing campaigns

Keep up to date with the latest emerging trends and best practices

Experience

• Solid previous experience as Marketing Manager preferably in the Hospitality Industry
• University Degree in Communications, Marketing or related field
• Experience in mentoring and managing a marketing team
• Proven experience in developing and executing complex marketing programs
• Strong understanding and experience in offline and online marketing
• Hands-on, multi-tasking marketer with a clear ability to focus on results and return of investment
• Be a creative and innovative marketer with a love for great copy, witty communication, and PR stunts
• Excellent negotiation and problem-solving skills
• Be highly organised and a master at time-management
• Have strong project management skills
• Excellent writing and communication skills in English
• ​Currently living in Malta