Marketing Manager

Our client is seeking a Marketing Manager to develop, coordinate, implement and manage marketing programs and events

Responsibilities

• You will manage a diverse portfolio of brands which target different international and local audiences on various channels
• Develop  business cases for marketing programs at the proposal stage and make recommendations on marketing tactics
• Deploy successful marketing campaigns from ideation to execution
• Build marketing programs to support specific marketing objectives across different channels and segments in support of the overall strategic marketing plan
• Lead  the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes
• Evaluate the impact of marketing programs to achieve stated objectives
• Build strategic relationships and partner with key industry players, agencies and suppliers
• Prepare an annual marketing budget and monitor on a regular basis
• Oversee and approving marketing collateral in various forms across the various brands
  Develop  organic and paid content, events, publicity initiatives, social media calendar per brand, lead generation campaigns, performance analysis
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
• Analyse consumer behaviour and adjusting advertising campaigns accordingly
• Measure and report on the performance of marketing campaigns, through which insight is assessed against goals
• Keeping up-to-date with the latest emerging trends and best practices in international hotel marketing 

Requirements:

• A strong previous experience as Marketing Manager, preferably in the Hospitality industry
• University Degree in Communications, Marketing or related field
• Experience in mentoring and managing a marketing team
• Proven experience in developing and executing complex hotel marketing programs
• Strong understanding and experience in offline and online marketing
• Be a highly structured, hands-on, multi-tasking marketer with a clear ability to focus on results and return of investment
• You have a commercial and result-oriented mindset, understanding of delivering target expectations
• You’re capable to juggle multiple projects at once and plan how to tackle competing priorities
• As a highly creative and innovative marketer, you have a strong sense of aesthetics and a love for great copy, witty communication and PR 
• You have excellent negotiation and problem-solving skills
• Highly organized and have hold excellent  time-management
• Strong project management skills
• Excellent command of English
• Currently living in Malta