Brand Manager

We are looking for an energetic Brand Manager to join our team, where you will be responsible for ensuring that the product & services communication strategy resonates with current & potential customers whilst maintaining the brand identity.

Duties and Responsibilities

Strategic

• Developing an effective communication roadmap that speaks directly to the company’s audience.
• Defining creative & visual guidelines that will be the standard for the company.
• Nurturing existing PR relations & creating new ones guaranteeing the brand continuously gains awareness.
• Working closely with the Chief Commercial Officer in a re-branding exercise that will give the company a holistic approach.
• Managing budgets aiming to improve spend effectiveness through campaign roll-outs.
• Performing market analysis & adjusting communication accordingly to ensure the brand is always top of mind.

General

• Being the brand guardian across all company levels.
• Being vocal with your ideas, helping the team understand your point of view, brainstorming together and finding the best way forward.
• Participating in the analysis of marketing campaigns and identifying room for improvement.
• Organising external events & brand appearances.
• Liaising with agencies & designers on a daily basis.
• Maintaining the different brand websites, ensuring they are regularly reviewed reflecting the company’s culture and identity.
• Supporting the marketing team ensuring that all tools and information is available so everyone can be as effective & efficient as possible.
• Ensuring up to date image libraries that colleagues can access and use when needed.
• Creating promotional collateral as the need arises.

The above description is not to be regarded as exhaustive. Other tasks and responsibilities of a broadly comparable nature may be added on a temporary or permanent basis, as appropriate.